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Where creativity goes to die
Why does B2B SaaS marketing feel like the graveyard of good ideas?
Apr 14
•
Shannon Deep
8
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Around the Bonfire — Brand, marketing, creativity
Where creativity goes to die
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4
Which came first: The chicken (business) or the egg (brand)? 🐓🐣
Debating the ideal starting point for a business’s beginnings
Apr 7
•
Kevan Lee
5
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Around the Bonfire — Brand, marketing, creativity
Which came first: The chicken (business) or the egg (brand)? 🐓🐣
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March 2025
613. You're invited 🎈
A shiny new community space for creative marketers, and an expansion of what you’ve come to know and love from this newsletter
Mar 31
•
Kevan Lee
8
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613. You're invited 🎈
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Exciting times ahead! The next stage of this newsletter and a brand new community
It’s been just about 18 months since we launched this Substack and our brand marketing agency, Bonfire, behind it.
Mar 28
•
Kevan Lee
and
Shannon Deep
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Around the Bonfire — Brand, marketing, creativity
Exciting times ahead! The next stage of this newsletter and a brand new community
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612. Pressure 🦈
Some honest thoughts on the influence of pressure at work
Mar 24
•
Kevan Lee
6
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Around the Bonfire — Brand, marketing, creativity
612. Pressure 🦈
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76. Big feelings about the word “hey”
There is something you should know about me.
Mar 21
•
Kevan Lee
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Around the Bonfire — Brand, marketing, creativity
76. Big feelings about the word “hey”
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611. Which of these AI notetakers would you pick? 🥒
The one with the strongest brand, of course! Drumroll please ...
Mar 17
•
Kevan Lee
8
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Around the Bonfire — Brand, marketing, creativity
611. Which of these AI notetakers would you pick? 🥒
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75. In the zone: competence, chaos, passion, creativity
3 quadrant exercises to help you zero in on your most creatively fulfilled self
Mar 14
•
Shannon Deep
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Around the Bonfire — Brand, marketing, creativity
75. In the zone: competence, chaos, passion, creativity
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Early access to something great!
I'm starting a new online community for marketers, and I'd love to have you be the first to join
Mar 11
•
Kevan Lee
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Around the Bonfire — Brand, marketing, creativity
Early access to something great!
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610. Mergers and acquisitions 😅
A guide for marketing teams on how to integrate new products
Mar 10
•
Kevan Lee
11
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Around the Bonfire — Brand, marketing, creativity
610. Mergers and acquisitions 😅
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74. The 6 principles of exercising (and also brand marketing)
How the best advice for working out is also the best advice for standing out
Mar 7
•
Kevan Lee
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Around the Bonfire — Brand, marketing, creativity
74. The 6 principles of exercising (and also brand marketing)
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February 2025
73. Recharging…or running away?
How to balance the fine line between self-care and escapism
Feb 28
•
Shannon Deep
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Around the Bonfire — Brand, marketing, creativity
73. Recharging…or running away?
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