YES! Thank you for sharing. This distinction is almost totally conflated now. Even more so in business circles because if thought leadership isn't tied to revenue, then, apparently, "what's the point"? You even mention the right KPIs, but since it's not ROI it's like it doesn't exist.
So, so, so, so true.
I wrote on that topic (kinda, similar sentiment) several months back:
Thought Leader ≠ Influencer
https://www.linkedin.com/pulse/thought-leader-influencer-iva-vlasimsky-istif?utm_source=share&utm_medium=member_android&utm_campaign=share_via
YES! Thank you for sharing. This distinction is almost totally conflated now. Even more so in business circles because if thought leadership isn't tied to revenue, then, apparently, "what's the point"? You even mention the right KPIs, but since it's not ROI it's like it doesn't exist.
So thoughtful and so spot-on as always.