April / Best of
Here are the articles I’ve been thinking about a lot over the past few weeks. The list is a bit shorter than usual because .. spring break. 😋Wishing you all a great month ahead!
Kevan
Marketing
How to make a marketing roadmap
This is an exercise I did with Buffer’s marketing . The exercise is based on a framework from Tom Tunguz that I’ve shared with you all before. My results are below. 10/10 would recommend! 💯
Results of the Buffer marketing roadmap
Collection of product marketing inspiration
Best-in-class examples from the likes of Trello, Product Hunt, HubSpot, and Buffer. :)
The inside scoop on DTC brands
This is one of the very best blogs I’ve come across when it comes to coverage of the DTC space. Must-read if you work in or near DTC.
Management
The 8 best questions to ask during a 1:1
Examples: What are you worried about right now? Would you like more or less feedback on your work?
How do you promote someone in a startup?
Navigating the tricky ingredients of ambition and opportunity.
An online community for people managers
Incredible group of folks here. It’s a premium group but well worth the time, energy, and expense.
The 10 most common biases for marketing leaders
Know thyself. :P
Miscellaneous
ten writing rules
1. find exactly the right place to sit
2. better get coffee also
3. turn off the internet we're WRITING
4. but i have a question only the internet can answer
5. more coffee!
6. maybe i got an important email
7. how is the coffee shop closing
8. oh no
2:06 PM - 15 Nov 2018
By Kevan Lee
VP of marketing at @buffer. Hi there!
If you don't want these updates anymore, please unsubscribe here
If you were forwarded this newsletter and you like it, you can subscribe here
Powered by Revue
Kevan Lee, 11150 W Aldbury Ave, Nampa, ID 83651