433. AI Tools Roundup 🤖
A shortlist of AI tools I've been using, bookmarking, and wondering about
Hi there 👋
My friend’s threshold for an “expensive” marketing tool is $10 per month. Another friend’s threshold is $0. Another friend is $500. I’m closer to $50. Where do you stand? A lot depends on the budget of the company (or, in the case of freelancers, the budget of your bank account), but I also often have to remind myself that it’s okay to spend money on tools that help me be more efficient — because my time is valuable, too!
All that being said, this newsletter post is about tools that cost varying amounts of money. You’ve been warned!
Wishing you a great week ahead,
Kevan
(ᵔᴥᵔ)
Thank you for being part of this newsletter. Each week, I share playbooks, case studies, stories, and links from inside the startup marketing world and my time at Oyster, Buffer, and more.
Say hi anytime at hello@kevanlee.com. I’d love to hear from you.
15 AI tools for marketers that are worth looking into
There is no shortage of opinion and thought leadership about AI today. Everyone has a hot take and a tools roundup. I guess I have a tools roundup now, too! (But no #hot-takes as of yet.)
My roundup is a mix of stuff I’ve been using in my day-to-day work, stuff I’ve been thinking about using, and stuff that sounds interesting. It’s also a roundup from other people’s roundups, which is how I usually build my shortlist of tools — whether it’s a TikTok video or a tweetstorm (an X-storm?) or a newsletter. Speaking of, here’s a good list of AI newsletters on Substack, in case you’re curious.
If you have any AI tool recommendations, I’d love to hear them!
Also, check out places like Futurepedia and AI Scout for directories of all the AI tools out there, which is pretty much every tool at this point.
The obvious ones
1 - ChatGPT
for text-based answers on pretty much anything
2 - Dall - E
for custom images
3 - Midjourney
for super-duper custom images. Midjourney works in Discord, so you’ve got to get a Discord login plus a Midjourney plan to use it
4 - Jasper
AI content for your marketing channels
Kevan roundup
5 - OpusClip
Convert long video into short, viral clips
6 - Tome
For presentations — tell the AI what you want to present, the AI will make it pretty
7 - Superpowered.me
an AI notetaker for your meetings. Bonus: It doesn’t need to join your Zoom room!
8 - AssemblyAI
Build apps from speech — Zoom recordings, voice notes, etc
9 - Predis.ai
ChatGPT + Canva + Hootsuite
10 - Crayon
Competitive intelligence, run by AI
11 - Sheet Formula
Tell AI what you’re trying to do in Google Sheets, and it will give you the formula
12 - Hemingway
Enter a writing sample, and it will grade your writing for readability, passive voice, adverbs, phrases, and very-hard-to-read-ness
13 - Gamma
Beautiful, engaging content, and all you need to do is type
14 - Magical
GPT-powered calendar
15 - (tie) Framer and Dora
AI websites. Give it a prompt, it’ll make you a website
About this newsletter …
Hi, I’m Kevan, a marketing exec based in Boise, Idaho, who specializes in startup marketing and brand-building. I previously built brands at Oyster, Buffer, and Vox. Each week, I share playbooks, case studies, stories, and links from inside the startup marketing world. Not yet subscribed? No worries. You can check out the archive, or sign up below:
Thank you for being here! 🙇♂️
I’m lucky to count folks from great brands like these (and many more) as part of this newsletter community.